What are the pros and cons of Amazon FBA?
Cross-border e-commerce has become the transformation direction of more and more domestic e-commerce companies. The operation of cross-border platforms may be similar to domestic e-commerce platforms, but cross-border logistics is different from domestic logistics. Cross-border e-commerce logistics should be one of the most troublesome problems for cross-border e-commerce merchants. For domestic merchants stationed on Amazon, choosing a reliable logistics and transportation company is crucial to their own operations.
Generally speaking, merchants who have just started cross-border e-commerce do not have their own overseas warehouses. After all, the cost of renting an overseas warehouse is also a lot of expenses. This is a big burden for small and medium-sized enterprises, so novice merchants , Generally speaking, Amazon FBA is their best choice. It is a one-stop logistics service provided by Amazon for warehousing, picking and packaging, delivery, collection, customer service and return processing. Let's talk about the advantages and disadvantages of Amazon FBA in cross-border e-commerce logistics. Is it suitable for you?
1. Improve the listing ranking, help sellers improve customer trust and increase sales
2. Years of logistics experience, with warehouses all over the world, can realize intelligent management
3. Fast delivery timeliness (only the warehouse picks and ships within 24 hours)
4. 24-hour professional customer service
5. Solve some logistics and send unexpected bad reviews
6. Waiver of Amazon FBA fees for those high value items
1. The cost will be a little higher than the domestic shipping cost (especially the FBA delivery on non-Amazon platforms), but it also depends on the product
2. The whole process is electronically operated. If some label barcodes, invoice barcodes, etc. are missing, it may not be able to be stored in the warehouse
3. The return address only supports the United States (if you are doing FBA on the US site)
4. The problem of return, the customer can return the product if they want to return it, and there is no need to communicate with FBA too much (the return is too random, which brings trouble to the seller)
In the Amazon operation, after the buyer buys your product, then you have to quickly deliver the product from China to the buyer, just like we place an order on the domestic e-commerce platform. Fast delivery. Of course, in order to save costs, some merchants in the early days would choose to cooperate with some cheap logistics companies, resulting in slow delivery speed. In the end, buyers may refuse to receive the delivery because of the long waiting time. This is undoubtedly a very big blow to the merchants. There is no problem with the goods themselves, because the express delivery messed up, which should not be done. Therefore, in terms of logistics, we must carefully choose a reliable cross-border logistics company.
Remarks: The above content is only an internal opinion and is for reference only.
